BestBuy vs. NewEgg Smackdown

Good/Bad Website Smackdown:

    For my good website, I chose BestBuy, and for the bad I chose NewEgg. Both of these websites sell electronics and appliances. 

        To start with the good website, the first thing I noticed is that it loads quickly and is pretty easy to navigate. Everything is pretty straightforward and it isn't hard to find what you are searching for. Everything on the website is separated into categories based on what product type you are looking for, and when you get to the search page of the electronic or appliance type, there are checkboxes on the side where you can pick what brand, price, and features you want your product to have. Then, the website automatically narrows it down for you. The website overall is aesthetically pleasing, since it uses the colors that the brand contains already, and there are no unusual fonts that are hard to read. The photos used are clear, showing each product and its dimensions. Everything you need to navigate the website is right on the top of the screen when you first click on the website, whether it is in the top bar or the menu. 

        Now, for the negatives of NewEgg. When you first click on the link for the NewEgg site, it is set up similarly to BestBuy, (essentially copying BestBuy, since they came first) but less organized. The aesthetic comes off as futuristic, with the blues and darker colors, but when you click to search for a product, it is a very bright white background, which you aren't expecting. When it comes to fonts, they aren't hard to read, but some are just random and don't go along with a theme in any way. One of the main downfalls of the site is that it could be faster. This may be because a lot is going on within the website at once, and there are numerous different menus that make it confusing to navigate, and there are multiple links to some things, which is unnecessary. With that being said, along with the aesthetic, it almost seems as if it is fake, especially with the amount of deals they provide you with. This could make them come off as untrusting. 

    Below are screenshots to present the comparison between the two websites on mobile. Best Buy looks almost identical to its display on a laptop or computer, while NewEgg looks completely different and right off the bat gives you a list of products, which is not how they display it on a laptop or computer:

NewEgg mobile:

BestBuy mobile: